
Yesterday on iMedia, Leah Messinger summarized some killer schwag success stories, including hand-delivered cupcakes by ValueClick, in an article called The ROI of Quality Swag. Edible schwag is a great concept, and cupcakes are still in, and we are proud to have made that connection ourselves last week, so don’t think we stole the idea if you see us selling cupcakes to benefit Operation Gratitude at the upcoming Twiistup4 and SummerMash L.A. The point here is that anything memorable and eco-conscious makes good schwag. There are a number of green schwag producers out there, and we hope they will sponsor The Schwaggin’ RVIP, because our message is their message.

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